I'm excited for tonight.  I have to admit, that I was supposed to be at Burning Man right now, but when the Hemlock Tavern asked me to do a show this weekend, I was relieved that I could be productive while not being in the desert.  I do miss the burn, incredibly, because I have friends I only see once a year out there, and this year, we miss each other.

However, I have burlesque.  I have a following, and fans and I've created a really fierce show.  We have sold a few pre-sale and every performer has friends and fans coming.  We even have new comers stopping by to see what burlesque and vaudeville is all about.

I have worked with every performer before, and the show only had one cancellation, which is normal, and we replaced her immediately.  And the poster above reflects this, but the ones I have printed do not.  Such is life with the give and take.  I love burlesque, performing, costuming, and producing.  I love getting venues and stages for people to showcase our art. 

Tonight there are 4 producers in our show: Dottie Lux, Suzil Von Schtupt, Red Velvet and A Randy Johnson.  At the All Male Revue, I had a few producers as well:  Eva D'Luscious, Randy and Fou Fou Ha and the Bohemian Brethren who will have an up and coming male show which I will be front and center for.  What I'm working up to here is an all producer performing show.  At Mad Women's show, we had Hunny Bunny, and myself as performing producers.  It's really cool actually that all these dancers produce and saturate the Bay Area with excellent talented people who love our art as much as I do.

I left hooping, though I'm still a huge part of it and legally am still in charge of World Hoop Day.  I got into because I dated a man who was really, really into it and I like and enjoy it still.  I love fire hooping and LED hooping, however daily hooping has taken a vacation from my schedule and I hoop when I'm amped up and/or have back pain to relieve that hurt from my body.  It works.  It's awesome.  I would be teaching it now at the Burn, along with Burlesque classes, but again, I'm here now.

Today I'm going to see One Eyed King at FuckFest IV in the dogpatch district wearing red for Labor Day and passing out posters, with the incentive to bring it back tonight and get a free raffle ticket!

Which reminds me, I need to post up the raffle prizes:

1. a Red, White & Blue hula hoop
2. perhaps another Randy Johnson hug (it went down really well at the all male revue!)
3. a burlesque sexy package, which includes:

• a really cool, travel make-up case
• black ribbon
• 2 packages of iconic rhinestone hair jewels
• 4 condoms inside a Thai elephant baggie
• a blue high heel tape dispenser
• a travel pack of Barbie tissues
• a green orchid comb fascinator
• a hot pink Las Vegas flask
• silver sequins tassel pasties
  
• a sexy purple teddy with garters and stockings
  

Oh yeah, I'm pshyched.  See you there!
xo
Candy   

I was asked to help promote Burlesque and WHY? A theatre production that goes beyond the bump and grind and gets to the nitty, gritty facts behind a group of dancers who reveal their inner workings and reasons to their dance.  From their website, "The average American conjectures many reasons why a woman takes her clothes off on stage, but rarely gets the opportunity to ask her. In Red Hots Burlesque’s first stage show Burlesque and Why!, an intimate cast of Red Hots’ star performers will get even closer to you with a behind-the-curtain storytelling stage show. Over the first weekend in August this cast of diverse women will bare their stories, addressing the gamut of sex work, body image, sexualization and more."

You may be wondering why I'm promoting another production.  I have a bachelors degree in marketing, international trade to be exact, with an emphasis on fashion.  I marketed our Mad Women show at the Mojo Theatre like crazy and the show was fantastic!  You can see some photos here.

Anyway, my friend Dottie, asked for some help and I think it would be important to share with you as well, what I shared with them.  I've been re-learning marketing for the internet world.  When I got my degree, the web was just taking off and Amazon was only a jungle in South America.

Here's some of the best tips I gave her and some links to study further if you wish to delve deeper into the marketing world.  Now I'm giving it away... but if you want to send me something in exchange for this info, I would great appreciate it if you bought tickets to our next show: The All Male Revue!
Buy tickets here! 

First, ask yourself these questions.

1. How much time do you have a day to spend on average and are there any others days where you have more time?
2. How much money is in the ad budget?
3. Where do you spend ad money?
4. Are the performers all available during one of this weekend's days to gorilla market on embarcadero to height to mission?

Now get busy.

• Edit the event every day.
• Give tickets away.... Friday promo.... Free pasties for anyone who buys a ticket, free fascinator, free ticket to Friday show. Etc.
• Get on the radio.
• Shoot a commercial. Get all the performers to upload 20-60 Second video of relatable topic info.
• Use keywords. New. Never been seen before. Groundbreaking.  Thought provoking. Inspired by.... Sensational. 
• Put quotes up daily.  A different quote from a different performer daily. Open the PR zone with one person's quote and end with another.... The PR zone is 1-4pm for facebook and different times for others coming soon.
• Get on squids list.
  
• Contact the arts editor of The papers. 

• Street team flyer the neighborhood 3-4 nights before and post up in and on the building.

Websites

• Acquia
• Bizo
• Hubspot
• Marketing
• Marketo
• Mashable
  
  

If you have any specific questions or want some special advice, feel free to post your comments and questions below.

May your days be bubbly and your nights be on fire!
xxx,
Candy